(What's a QR Code? See QR Codes: An Overview.)
Google has launched goo.gl, a URL shortening service (like tinyurl.com, bit.ly, etc) which as a bonus gives you a QR code: eg http://goo.gl/Xxyl links to this blog and http://goo.gl/Xxyl.qr gives you a pretty QR code you can paste onto a poster. Shortly thereafter, bit.ly joined in the fun.
On the downside I recall reading (somewhere on the internet; it sounded plausible at the time) that, cool as QR codes sound, since they're mostly being used by advertisers, actual real people aren't really all that keen on using them. On the upside, I've also heard anecdotes from people who do use them. And in any case they don't cost any money and almost zero time.
- An old post I just came across: Subversive Handouts: One Librarian’s Secret Weapon - a sneaky way to get some extra face-time with a class.
- When an imploring librarian is not enough - a sneaky way to get students to actually want to use Web of Science etc rather than Google Scholar
- Dramatic Growth of Open Access
- The Economics of Open Access points out that "Every time a researcher or teacher cannot get to the information she needs to do her work, or must obtain it by labor-intensive means like interlibrary loan or direct contact with the author, time and knowledge, which are both worth money, are wasted; open access reduces that loss."
- Open access: the world is your consortium sees open access as a new solution for the inability of library consortia, let alone individual libraries, let alone individual scientists, to be able to afford access to journals.
- Almost Halfway There: an Analysis of the Open Access Behaviors of Academic Librarians "presents results of a study of open access publishing and self-archiving behaviors of academic librarians" and discusses "several strategies to encourage academic librarians to continue embrace open access behaviors".